Hoberman Associates Inc.

Hoberman Associates is a multidisciplinary practice that specializes in transformable design — the development of products, structures, and environments that change their size and shape.

Living Form

Living Form

LOCATION: POLA Museum Annex, Tokyo, Japan (2010), The Building Centre, London (2011)
CLIENT: POLA Orbis Brands

The Pola Museum Annex hosted a retrospective of Hoberman’s work in 2010. Held within the Tokyo headquarters of Japanese cosmetics manufacturer POLA, the building includes a transformable facade designed by Hoberman in collaboration with architects Yasuda Atelier and Nikken Sekkei.

‘Living Form. The Transformable Work of Chuck Hoberman’ displayed animated sculptures, hands-on exhibits, prints and videos. This multidimensional exhibition chronicled Hoberman’s ever-evolving work – from kinetic sculpture to live entertainment to adaptive architecture.

In 2011, “Living Form” travelled to the Building Centre in London, where new work was added including series of prototypes of Intelligent Surfaces – the adaptive shading systems developed by Hoberman’s Adaptive Building Initiative venture. The prototypes were fabricated in collaboration with Zahner.